Boss by name. Boss by nature. Designer by calling.

I design systems that turn complexity into clarity, without sanding off the personality. I’m drawn to messy problems, strong structure, and products that feel confident, calm, and intentional.

My background spans fashion merchandising, art therapy, and product design, which means I think as much about flow and feeling as I do about frameworks.

Today, I build tools used by millions at Sinch, working at the intersection of scale, creativity, and real-world constraints. I believe the best design is functional, minimal, and grounded, with just enough sparkle to make it memorable.

Off the clock, I’m usually thrifting for hidden gems, restoring antiques, listening to classic rock on vinyl, or revisiting films by the Coen Brothers.

“Cinema is a matter of what’s in the frame and what’s out.”
— Martin Scorsese